Irina Petrova

Fashion Consulting – Photography – Brand Development

Focus on street wear

Lately street wear is playing a big role in the overall fashion scene, as each time there are more and more brands with extremely fresh cool and sophisticated designs with amazing quality and innovative fabrics as well as countless great […]

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NIke HTM Flyknit

  When it comes to shoes I do have an opinion. But when it comes to performance or street wear shoes I then have a strong opinion. Part of my background working for Nike and various businesses and projects in […]

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Pilati & YSL

Not sure why, but lately there’s been a significant change and rotation in the head designer teams of some of the most important fashion brands. It’s not a secret to anyone and rumors finally got official that Stefano Pilati is […]

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Get on the bike!

This season I’m getting on a bike, too! Since I live in Barcelona, the city has totally “opened” my mind into this kind of transport offering the comfortable and practical Bicing with multiple stations, cheap year membership card and constant […]

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Pre-Fall’12 top looks

Looks like next fall’s gonna be HOT HOT HOT! Judging by the pre-fall collections, next Fall there will be a little bit from everything. Oversized coats and sweaters will still be on the spotlight as well as camel colors, which […]

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